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Home Products, Inc., in its advertisements, makes false claims about its own products and about the products of its competitors. The firm may be subject to sanctions for the false claims about


A) its products only.
B) its competitors' products only.
C) its products and its competitors' products.
D) neither its products nor its competitors' products .

E) B) and C)
F) A) and D)

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Brew Coffee Company sells coffee and related beverages. The company's ad contends that ambitious businesspersons "Drink Us & Rise Up in the World!' " The Federal Trade Commission would consider this ad to be


A) false and misleading.
B) impermissibly vague and general.
C) a deceptive half-truth.
D) a fair ad using puffery.

E) B) and D)
F) All of the above

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The Federal Trade Commission actively monitors online advertising.

A) True
B) False

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Bait-and-switch advertising occurs if the seller fails to have reasonably adequate quantities of the advertised item available.

A) True
B) False

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Federal and state laws are aimed at protecting consumers from


A) unfair trade practices.
B) unsafe products.
C) unreasonable credit requirements.
D) all of the choices.

E) A) and B)
F) B) and C)

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A creditor can always require the signature of a cosigner on a credit application.

A) True
B) False

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The Fair Debt Collection Practices Act allows debt collectors to do thorough investigations, including interviewing parents, spouses, co-workers, employers, and landlords about a consumer who owes a debt.

A) True
B) False

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Marketmaster Inc. includes in its advertising accurate pictures of the product, statements about the product that are technically true but leave out some important information, vague generalities, and puffery about its products. The firm may be subject to sanctions for


A) the partially true statements.
B) the vague generalities.
C) the puffery.
D) the pictures.

E) A) and D)
F) B) and D)

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Deceptive advertising occurs if a reasonable consumer would be misled by an advertising claim.

A) True
B) False

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Half-truths-information that is true but incomplete-are not deceptive because such statements are at least half true.

A) True
B) False

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Generally, online ads-unlike other ads-can be less than truthful and not every claim must be substantiated

A) True
B) False

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Credit cannot be denied solely on whether a person receives certain forms of income, such as public-assistance.

A) True
B) False

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Mouth-Waterin' Treats Company wants to sell its candy in a normal-sized package labeled "Gigantic Size." NuFabrics, Inc., wants to advertise its sweaters as having "That Wool Feel" but does not want to specify on labels that the sweaters are 100 percent polyester. Can these firms market their products as they would like? If not, why not?

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In general, labels must be accurate and ...

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Consumer protection law is exclusively governed by the federal government.

A) True
B) False

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Spicy Salsa, Inc., complains to the Federal Trade Commission (FTC) about an ad broadcast by Tangy Taco Sauce Company, Spicy's competitor. The FTC investigates and concludes that the ad is deceptive. The FTC's next step is to


A) conduct negotiations between the competitors.
B) draft a formal complaint to Tangy Taco .
C) issue a cease-and-desist order.
D) permit Spicy to broadcast similarly deceptive counteradvertising.

E) A) and B)
F) All of the above

Correct Answer

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Pro Motor Company makes cars. Federal law requires Pro to attach a label that includes the Environmental Protection Agency's fuel economy estimate for a vehicle to


A) every new car.
B) no car-compliance with the law is voluntary.
C) select old and new cars.
D) whichever vehicles the car maker chooses.

E) A) and D)
F) A) and B)

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The government cannot remove a product from the market simply because it is considered imminently hazardous.

A) True
B) False

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The federal agency that oversees the practices of banks, mortgage lenders, and credit-card companies is


A) Regulation Z.
B) the Federal Reserve Board.
C) the Consumer Product Safety Commission.
D) the Consumer Financial Protection Bureau

E) A) and D)
F) All of the above

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Federal law does not require food product labels to identify the product .

A) True
B) False

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A toothpaste ad that states, "Nine out of ten dentists support our product," would not be deceptive if the company asked ten dentists.

A) True
B) False

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