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Priscilla must turn down a request for a charitable contribution, and she's not sure how her reader will respond. She should, therefore, use the direct strategy for her message.

A) True
B) False

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Michelle must write a bad-news message to her staff telling them that their hours next month will be reduced. She has just completed Phase 1 of the prewriting process and is beginning Phase 2. What should she do first? 


A) Write the rough draft of her message.
B) Select an appropriate color of stationery that will be calming to the reader.
C) Analyze the bad news to determine how it will affect the reader.
D) Gather information and brainstorm ways to present the reasons for the bad news.

E) A) and D)
F) None of the above

Correct Answer

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One useful technique for reducing the pain associated with a negative-news message is to place the refusal in a(n) ____________________ clause.

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You should never apologize in a negative-news message because doing so admits responsibility.

A) True
B) False

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The best placement for a statement of bad news in a message is 


A) in a subordinate clause.
B) at the beginning of a sentence.
C) at the end of a paragraph.
D) at the beginning of a paragraph.

E) A) and B)
F) A) and C)

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The ____________________ of a negative-news message should include a pleasant statement that promotes goodwill.

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When writing a letter to a customer denying credit, you have four goals. Which of the following is not one of these goals? 


A) Promising the customer that credit will be granted in the future 
B) Retaining the customer on a cash basis 
C) Avoiding language that causes hard feelings 
D) Avoiding disclosures that could cause a lawsuit

E) A) and B)
F) A) and C)

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Business communicators should use the ____________________ organizational pattern to deliver bad news when the news will be personally upsetting, will provoke a hostile reaction, will threaten the customer relationship, or is unexpected.

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Bad things that require the delivery of negative messages happen in all businesses.

A) True
B) False

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To avoid charges of discrimination or wrongful actions, legal advisors recommend that organizations write employment rejection letters that are 


A) as specific as possible.
B) written using the direct strategy.
C) general, simple, and short.
D) form letters.

E) C) and D)
F) None of the above

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Because we value loyal customers like you, we have enclosed a coupon for $20 for your next meal at The Cheesecake Factory is an effective closing statement for a negative-news message.

A) True
B) False

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Select the most accurate statement.


A) An employee's words, decisions, and opinions are assumed to represent those of the organization.
B) If you want to communicate your personal feelings or opinions, use company letterhead to give yourself more credibility.
C) To be actionable (likely to result in a lawsuit) , abusive language can be true or false, as long as it is damaging.
D) In a situation that could be legally dangerous, try to volunteer as much information as possible to show that you are being completely honest.

E) A) and B)
F) A) and C)

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When abusive language is written, it is called ____________________.

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Which of the following is not one of the goals in communicating negative news? 


A) To help the receiver understand the negative news 
B) To show your desire to continue pleasant relations with the receiver 
C) To hide the real reason for the negative news 
D) To maintain a professional and positive image of you and your corporation

E) A) and D)
F) All of the above

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Which of the following is the best advice when presenting the reasons for the bad news? 


A) Whenever possible, cite company policy as the reason for the bad news because most people willingly accept this reason.
B) Do not present the reasons for the bad news; instead, focus solely on presenting the bad news sensitively.
C) Use words such as impossible, regret, and unfortunately to make your point clear.
D) Cite reader or other benefits if plausible.

E) None of the above
F) C) and D)

Correct Answer

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